Digital Updates - Mayank Behl

Is Brain Computer Interface Next era of AI Evolution? The evolution of human–machine interface Smart Phone Touch UI 2007–now Wear ables Body sensors 2015–now Artificial Intelligence Ambient AI 2020–now ...

  Marketers are often confused with product to choose in Adobe Experience Cloud. Giving a brief below in simple words. To be mindful, Adobe entereed into Marketing space with series of strategic acquisitions from CQ (AEM), Magento (Adobe commerce), scene 7(Adobe Dynamic media), Omniture (Adobe Analytics), demdex (AAM) and then Neolane (Adobe Campaign) and evolved Experience Cloud as we see today. 1. Adobe Launch - This is Adobe TMS (earlier DTM by Adobe that was a product created out of Satellite, platform that Adobe acquired in 2013). Any Adobe or non-adobe Tags/tools can be implemented on web/mobile property using Adobe Launch including Media pixels. With Edge Network, Web SDK or AEP SDK can be used as well with server side forwarding to Adobe Experience Tools 2. Adobe Analytics - Adobe Acquired Omniture in 2009. This is Analytics tool offered by Adobe to collect first party data fropm Web or Mobile Property 3. Adobe Target - Test&Target was originally created by Omniture ...

  We were all waiting for a platform that stitches data across the enterprise to deliver impactful digital experiences in real time. We finally got it in form of CDP. Now What’s Next? Before I have tried to answer this question below, let us see the journey of Digital Analytics. Feel free to add. Going back a decade back, when world was coming out of financial crisis of 2008, Digital was hype of the moment. SEO/SEM/PPC were words we used to hear. However, Analytics was not in the agenda of Digital Marketers. As I remember, Urchin was originally a software to evaluate web server log files, but then developed into a good web analysis tool in late 90s. Google acquired urchin in 2005 and named Google Analytics that we all know today. Later, Adobe acquired Omniture in 2009 and named Adobe Analytics. Webtrends, IBM Coremetrics among others- were also used by marketers. Well, coming back to the topic. After marketers starting recognizing the capabilities of Digital Analytics, there came n...

 Is Anthropic Mythos Code Leaked? What will happen to age old Banking/Finance Softwares? Earlier this month, Anthropic accidentally leaked the full source code for "Claude Code," their terminal-based AI coding agent, via a misconfigured npm package containing a source map file. The leak exposed over 500,000 lines of code, revealing internal architecture, prompt structures, and unreleased features like autonomous background agents. Now, there's another threat of Claude Mythos leakage of Project Glasswing https://fortune.com/2026/04/23/anthropic-mythos-leak-dario-amodei-ceo-cybersecurity-hackers-exploits-ai/ https://mashable.com/article/discord-group-accesses-claude-mythos-claims

Will Data Centers get power from Space? Interesting Read about Meta to power data centers from energy beamed from Earth Orbit  https://www.bloomberg.com/news/articles/2026-04-27/meta-seeks-to-power-data-centers-with-energy-beamed-from-space

Meta is building an AI clone of its CEO Mark Zuckerberg. Interesting!! If the Zuckerberg experiment is successful, Meta plans to offer similar technology to creators and influencers. This would allow high-profile users to build AI versions of themselves to handle fan engagement on platforms like Instagram https://x.com/firstpost/status/2043894881278669104